AI Insights · Timothy · October 2022
Top 5 Educational Games in South America Q3 2022
Explore the performance of the top 5 educational games on a unified platform in South America during Q3 2022, featuring key metrics like downloads, revenue, and active users.
The third quarter of 2022 showcased some interesting trends in the educational games segment in South America. Here are the highlights from the top 5 educational games based on data from Sensor Tower.
Baby Games: Piano & Baby Phone had a dynamic quarter in terms of weekly downloads. Starting at approximately 47.7K downloads in late June, the app saw a peak of about 110K in the week of July 25. This was followed by a gradual decline, ending the quarter with around 71K downloads. Active users mirrored this trend, starting at 76K, peaking at 157.6K in late July, and stabilizing around 141.5K by the end of September.
Masha and the Bear Educational experienced a notable spike in downloads, especially in the week of September 12, reaching 140K. However, the app concluded the quarter with a drop to 47.2K downloads. Active users surged to 710K in mid-September before settling at 536K by the end of the quarter. Revenue for the app remained modest, with weekly earnings ranging between $8 and $25.
Minecraft Education showed significant growth in both downloads and active users. Downloads surged from under 1K in late June to a peak of 126.8K in mid-August, stabilizing around 90.6K by the end of September. Active users followed a similar pattern, starting at 3.3K and reaching a high of 175.5K in the final week of the quarter. Revenue saw minor fluctuations, with a peak of $22 in the last week of September.
Babyphone & tablet: baby games had a relatively stable quarter in terms of downloads and active users. Weekly downloads ranged from 35.4K to 58.5K, while active users fluctuated between 104.8K and 138.1K. Revenue remained minimal, peaking at $6 in early August.
Educational games for kids 2 4 saw varied performance in downloads, peaking at 65.8K in early August and ending the quarter with 47.1K downloads. Active users reached a high of 179K in early August, tapering off to 155.5K by the end of September. Revenue showed minor fluctuations, with weekly earnings peaking at $65 in late June.
For more detailed insights and analytics, visit Sensor Tower.